Chris Boyd
Firearms Training
Professional brand identity featuring the CB monogram integrated with precision crosshairs - symbolizing accuracy, focus, and tactical expertise.
Professional brand identity featuring the CB monogram integrated with precision crosshairs - symbolizing accuracy, focus, and tactical expertise.
The core logo combines the initials "CB" with a scope crosshair design, creating a unique mark that instantly communicates firearms expertise.
For dark backgrounds
For light backgrounds
High-impact applications
A tactical color system that balances high-visibility safety orange with military-inspired compound greens.
Full logo configurations with wordmark for various applications and backgrounds.
Individual components that can be used independently for various brand applications.
Standalone mark without circle frame
Scope/target element for patterns & textures
CB mark without outer circle
Full mark with solid circle
The logo evolved through multiple iterations to achieve the perfect balance of recognition and meaning.
Established the core CB + crosshairs concept with extended vertical lines
Added center dot detail for authentic scope reticle feel
Refined proportions, cleaner lines, professional finish - the approved mark
See how the brand looks across mobile devices, apps, and digital applications.
Live website mockups showing the brand in action at boydfirearmstraining.win